JCB has launched new smartphone-friendly mobile websites for all dealers participating in the JCB Dealer Website Program. The new mobile sites are designed to provide an optimal browsing experience and easy site navigation for on-the-go customers- a first in the construction equipment industry.
The mobile websites can automatically detect if a visitor is using a mobile device and seamlessly adjust the content format to fit smartphones including the iPhone, BlackBerry, Droid and EVO. Mobile customers are now able to search for inventory, promotions, store hours, and directions to the dealership as well as submit contact information directly through the mobile web site.
New mobile websites make it easier for JCB customers to access information on-the-go
Tracy Clark, vice president of JCB of Milwaukee says, “We are thrilled to have this new mobile capability. This site is an awesome tool for our salesmen. Now they have access to information anytime, anywhere without having to get onto a laptop or notebook.”
JCB has worked with Equipment Web Services, a division of Dominion Enterprises headquartered in Norfolk, Virginia, to develop the sites.
“We are excited to provide this new technology to the JCB Dealer Website Program,” says Jennie Davis, OEM relationship manager for Equipment Web Services. “The mobile web sites will not only increase JCB’s ever-growing footprint in North America, but will also ultimately provide yet another avenue of additional revenue for JCB website program dealers.”
With more than 30 dealers enrolled in the program, it will now be even easier for customers and prospects to interact with their JCB dealers.
