Monthly Archive for April, 2010

JCB Welcomes Yale Lift Trucks of Florida and South Georgia as a New Full Line Dealer

Call today to learn what JCB of Florida and South Georgia can do for you 877.605.9502

SAVANNAH, Ga. (April 5, 2010) JCB announces Yale Lift Trucks of Florida and Georgia as a new full line dealer joining its expanding dealer network. For nearly 30 years, Yale Lift Trucks of Florida and Georgia has been a market leader in material handling with more than 20,000 pieces of equipment sold and serviced. Today, the company announces that they are adding the full range of JCB construction equipment to their line-up. Sending a strong statement to the market, the new division will be named JCB of Florida and South Georgia and will remain under the same ownership and management as Yale Lift Trucks of Florida and Georgia. The company will service JCB customers from their four existing locations in Tampa, Orlando, Jacksonville, and Tifton, Georgia.

“We are proud to welcome JCB of Florida and South Georgia to the JCB family. Their outstanding reputation and their strong commitment to the customer make them a valuable partner for us. We look forward to a long and successful relationship,” says John Patterson, chairman and CEO of JCB.

Sandy MacKinnon, CEO of Yale Lift Trucks of FL and GA and the new JCB division

Both JCB and Yale Lift Trucks of Florida and Georgia are family owned and operated businesses. That is one of the qualities that attracted Yale Lift Trucks CEO, A.D. “Sandy” MacKinnon to JCB. “The culture at JCB is very similar to the culture we have at Yale Lift Trucks. Being a family owned business we believe in the same principles of hard work, cooperation and quick decisions,” says MacKinnon. Growing up in Detroit, MacKinnon always had a love for the wheels of industry. He began his career in the equipment industry at a Yale dealership in Michigan just after graduating college. He quickly rose through the ranks holding various positions within the organization before becoming National Sales Manager for Yale Materials Handling. Mackinnon purchased existing Yale dealerships in Orlando and Tampa in 1982 and later expanded to include two additional locations in Jacksonville and Tifton, Georgia. The dealership has been awarded the “Dealer of Excellence” for fourteen years; one of two dealerships in North America to earn this distinction.

Yale Lift Trucks of Florida & Georgia has a strong customer following and a solid reputation built on an unmatched service model. “We make it easy for our customers to do business with us,” says MacKinnon. It has been through this commitment to the customer that Yale Lift Trucks of Florida & Georgia has been able to form lasting relationships with their customers. “We plan on bringing the same dedication and level of service to our JCB customers as we have for our Yale customers.”

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Backhoe Across America crew meets Sammy Stephens.

While traveling with the Backhoe Across America crew this past week, we wanted to get a little taste of local culture wherever we stopped. So when we stopped in Atlanta, we had to hit the Varsity for some chili cheese dogs. And when we got to Montgomery, AL the first thing we thought of was the Montgomery Flea Market guy. He made the phrase, “It’s just like a mini…mall” famous.

We talking about the youtube sensation Sammy Stephens who has had nearly 6 million views of his Montgomery Flea Market video on youtube. He’s been on such shows as The Ellen Degeneres Show, Maury Povich, BET, VH1 and they even did a parody of him on The Cleveland Show. So, when we went to his new store to ask him to plug our website JCBforHaiti.com, he jumped on the opportunity right away. As soon as he heard it was for charity through the Red Cross, he immediately got into character and did a quick little song and dance which you can view on JCBforHaiti.com. Thanks again to Sammy for being such a sport and for making Montgomery such a memorable stop.

Check out Sammy’s orginal video on youtube.

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JCB Embarks on Coast-to-Coast Fundraising Road Trip to Help Rebuild Haiti

The World’s Greatest Earthmover – a.k.a.: a bright yellow JCB 3CX backhoe loader – has hit the road on a 26-day, coast-to-coast fundraising “road trip” to help rebuild Haiti. JCB, one of the word’s largest manufacturers of construction equipment, hopes the “Backhoe Across America” cross-country campaign will both remind Americans that Haiti’s long road to recovery is only just beginning, and encourage them to show their continued support – either by visiting one of the 11 featured route stops or by visiting www.JCBForHaiti.com to make a donation. JCB aims to help raise $1 million for the American Red Cross Haiti Relief and Development Fund.

No Ordinary Road Trip

The JCB 3CX backhoe loader will begin its coast-to-coast trek from the beach at Tybee Island, Ga., on Friday, March 26, 2010. The backhoe then will travel more than 3,000 miles across the U.S., making fundraising “pit stops” at JCB dealerships in nine cities along the way, before reaching its final destination – the beach at California’s Santa Monica Pier – on April 20, 2010.

“Haiti’s road to recovery will be long and difficult,” said John Patterson, chairman and CEO, JCB Inc. “On behalf of everyone at JCB, we hope that the miles traveled and donations secured during Backhoe Across America will help ease the burden of the journey that lies ahead for this devastated nation.”

No Ordinary Backhoe

On a recent episode of the National Geographic and Discovery Channel show, ‘Greatest Ever’, the JCB backhoe was ranked number-one on a list of the “Greatest Ever Earthmovers.” With the Backhoe Across America campaign, JCB will put the Worlds Greatest Earthmover to an even greater test to see just how far a bucketful of charity can go to help the Haitian people rebuild their lives.

JCB invented the backhoe loader in 1953; today, the company is the world’s leading manufacturer of this versatile and reliable job-site solution, producing almost one out of every two backhoes sold worldwide. In keeping with the company’s long tradition of assisting disaster-relief efforts around the world, JCB already has donated two backhoe loaders in response to Haiti’s immediate recovery needs. And, most recently, JCB pledged to provide $100,000 worth of backhoe equipment for Chile’s earthquake victims.

No Ordinary Driver

JCB veteran employee Neil Smith will be the man behind the wheel as the backhoe makes its way across America. When Neil was growing up in Rocester, England, he walked by a large factory on his way to school each and every day. That factory was JCB’s World Headquarters. Not surprisingly, Neil dreamed of operating JCB’s signature bright yellow machines – but he had no way of knowing that the family-owned manufacturer would play a major role in his life for many years to come.

Now in his 37th year with JCB, Neil will operate the 3CX machine from start to finish, traveling at speeds up to 30 mph on secondary roads, which, by law, must be used throughout the trek due to the backhoe’s maximum speed limitations.

Tour Stops

March 26th…………………Tybee Island GA

March 30th…………………Atlanta, GA

April 1st……………………..Montgomery, AL

April 7th…………………….Baton Rouge, LA

April 9th…………………….Houston, TX

April 10th…………………..Dallas, TX

April 12th…………………..Lubbock, TX

April 16th…………………..Phoenix, AZ

April 19th…………………..Fontana, CA

April 20th…………………..Finish Line Party at the Santa Monica Pier

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